MONTEREY, Calif.–(BUSINESS WIRE)–SHOP.COM (www.shop.com), the ecommerce multi-merchant marketplace with OneCart™ convenience, today announced that it has introduced an additional 74 of its merchant partner stores to Quixtar’s Independent Business Owners (IBOs). As the only Quixtar marketplace partner, SHOP.COM offers its merchant stores direct access to Quixtar’s highly-motivated IBOs.

SHOP.COM maintains a partner marketplace for Quixtar that now consists of nearly 650 merchant stores providing IBOs with all the same features and functionality found on SHOP.COM. The Quixtar partnership is part of SHOP.COM’s affinity partner marketing strategy that enhances leading loyalty programs with SHOP.COM’s OneCart convenience and deep merchant relationships.

“SHOP.COM has been a valued partner of ours for eight years,” said Jim Payne, Managing Director of Quixtar. “Quixtar IBOs have generated more than $500 million in sales for our Partner Stores since we launched in 1999. Their hard work combined with the quality shopping experience provided by merchants like SHOP.COM is what makes our Partner Store program so successful. The recent expansion of the SHOP.COM marketplace makes it an even more appealing Partner Store for Quixtar IBOs.”

“Strategic partnerships with affinity groups allow us to promote our merchants to an even broader and, unquestionably, more loyal group of shoppers on the Internet. Dedicated Quixtar IBOs are great partners for us and our merchants,” said Bruce Sellers, president of SHOP.COM. “As we make more merchants available to Quixtar IBOs, their enthusiasm for the breadth of products and brands naturally increases and they shop even more often. This creates a ‘rising-tide-lifts-all-boats’ ripple effect where supply actually stimulates demand — a tremendous benefit for all our merchants.”

The additional SHOP.COM stores to be introduced in the partner marketplace include such retailers as Casual Male, Diamond.com, Ice.com, Leap & Bounds, OneStepAhead, BabyPhat, and Potpourri Online Gift Catalog, among others.

About Quixtar

Quixtar Inc. offers a business opportunity that allows people to have a business of their own based on retailing products and sharing the opportunity with others who will do the same. Quixtar supports Independent Business Owners (IBOs) with a proven compensation plan, portfolios of quality products in health, beauty, and other consumer categories, plus the merchandising materials, training, and education they need to be successful. IBOs also are supported by communities of those who have succeeded in Quixtar businesses before them.

Since 1999, Quixtar IBOs have generated $6.8 billion in sales through Quixtar.com, plus more than $500 million for Quixtar Partner Stores. These sales have earned IBOs more than $2.2 billion in bonuses through the QUIXTAR® Independent Business Owner Compensation Plan plus other incentives. Their efforts have propelled Quixtar to be ranked the #1 online Health & Beauty retailer based on sales, and 22nd among all e-commerce sites, according to Internet Retailer magazine.

A subsidiary of Alticor Inc., Quixtar supports independent businesses in the U.S., Canada, Puerto Rico, and various trust territories and independent island nations in the Pacific and Atlantic Oceans and Caribbean Sea.

About SHOP.COM

SHOP.COM is the destination online marketplace designed to help consumers more conveniently and efficiently shop on the web. SHOP.COM organizes millions of products from more than a thousand merchants in a single location, allowing consumers to shop across them all – start to finish – with OneCart™ and one personal password-protected account. OneCart ™ is SHOP.COM’s unique, proprietary patented solution that fully integrates data feeds from all SHOP.COM merchant partners to allow a single check-out experience. SHOP.COM is a privately-held company headquartered in Monterey, Calif. For more information, visit the company’s website at www.SHOP.COM.

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